I’m starting a business in Chicago dealing with banks/lenders. Where can I get mailing lists…cheap?
Wednesday, December 16th, 2009 at
7:37 pm
I will need a way to market pills online my service to banks, lenders, mortgage companies as well as attorney’s who do tax appeal and estate planning. What is the best way to let them know I am available. Rules and non compete clauses prevent me from contacting current clients through other companies I work for as a consultant.
Those types of lists are not cheap, anywhere.
Another approach you might consider…rather than getting a list of thousands…create your own list of 100. Then tailor your marketing piece more specifically to the subgroups within your chosen 100.
You stand a much higher chance of landing clients that way, than just "Shotgunning" a general piece out to everyone.
Take more of a promotional tone with your campaign, rather than just making them aware your available. "awareness" advertising tends to fail.
Give them them a worthwhile value, in trying you out. Reduce their risk, increase their trust, or your perceived authority in your field.
Good Luck